Impressive both in quantity and quality, were the scheduled b2b meetings of exhibitors and foreign hosted buyers at FOOD EXPO 2022
The aim of the initiative to attract and host international buyers of the FOOD EXPO exhibition, was to contribute to the strengthening of exports of Greek products and the development of extroversion of Greek companies that participated as exhibitors.
FOOD EXPO 2022 managed to attract 2,000 international buyers from 80 countries in order to spread the quality of Greek Food & Beverage worldwide and create synergies with developing international markets.
750 of the most important international buyers, joined the Hosted Buyer Program, and held approximately 15,000 b2b meetings with exhibitors during all three days of the exhibition. In order to improve the efficiency of b2b meetings with Hosted Buyers, the meetings took place either at the exhibitors’ stands or in the specially designed area of b2b meeting rooms, in covid free conditions.
It is worth noting that these international visitors came from more than 83 major target markets for Greek, but also Mediterranean food and beverages, such as the United Arab Emirates, USA, China, India, Japan, Canada, Brazil, but also several European countries such as: Austria, Denmark, France, Germany, Italy, Great Britain etc. and were decision makers and important executives in their businesses.
Hosted Buyers were impressed by the quality of the exhibition
The international buyers who participated in the Hosted Buyers program, spoke with great enthusiasm about their experience from FOOD EXPO 2022, stating that they were impressed by the high level of the event, the excellent quality of Greek Food and Beverages, as well as the number of quality appointments they made and the important trade deals they made. Read more, here.