Along with the physical exhibition, the digital platform of the exhibition will operate for another year, as an additional service for exhibitors and visitors.
The commercial success of the digital platform over the past two years, as well as the new conditions that have developed in the field of long-distance commercial contacts, have created the need to establish the digital platform as an additional service of the physical exhibition. Thus, in 2024, in parallel with the physical exhibition, the digital platform will operate again, which will bring its exhibitors in contact with Greek and foreign buyers, who will not be able to visit the physical exhibition.
The digital platform will bring its exhibitors in interactive —and effective— contact with thousands of Greek and international traders, to hold b2b meetings via video call or online text chat. Also, Hosted Buyers who will visit the exhibition with a physical presence, will have the opportunity through the digital platform to arrange their b2b meetings that will take place with the exhibitors of physical FOOD EXPO.
A custom made digital platform
Exhibitors have the opportunity to create a personalized profile of their business, where their products and services are presented with photos, videos and other promotional material. At the same time, buyers have the opportunity to create a personalized profile, search for the products of their choice by category, exhibitor name, product and country. Also, they are able to send a request to the exhibitors in order to hold b2b video meetings, send their business e-card and chat with company executives.