FOOD EXPO 2024 once again bring its exhibitors into contact with F&B professionals from high-level international companies, with purchasing power and a certain volume of imports.
One of the major goals of FOOD EXPO is to provide exhibitors with all the necessary channels and opportunities to develop or increase their export activity globally. Every year the trade show welcomes importers, distributors, supermarket chain professionals, wholesalers, retailers or a horeca professional, who are eager to discover exciting products do business with the exhibitors, network, and benefit, at the same time.
Over 4,000 food traders from 80 countries have already put the 2024 event on their agenda. It is significant to mention that the international buyers who will visit the exhibition will have the opportunity to participate at b2b meetings with the Greek and foreign exhibitors; to choose among the best in the market, increase their product variety, enrich their menus with quality products or place on the shelves of their business unique products that will stimulate the interest of the consumer. It is worth noting that these international visitors will come from 83 major markets such as the United Arab Emirates, the U.S.A., China, India, Japan, Canada, the United States, Brazil, but also several European states such as: Austria, Denmark, France, Germany, Italy, Great Britain, etc.
A dynamic Hosted Buyer program
With the challenge of revalidating the 17,000 + business meetings that took place in the previous edition of FOOD EXPO, the Hosted Buyers loyalty and invitation programme will select 900 key buyers, importers and distributors from strategic countries from five continents so that they can attend the show. The hosted buyers will be selected using strict criteria and will be owners or major executives in large supermarket chains and minimarkets, traditional groceries and delicatessens, mass catering venues, hotels: and also, the owners or chefs in Greek and Mediterranean cuisine restaurants. Exhibitors will have the opportunity to upload their company’s profile on the B2B Matchmaking Platform and schedule in advance the appointments they want to conduct during the exhibition with targeted Hosted Buyers.