FOOD EXPO 2019, the largest Food & Beverage trade show in Southeast Europe, is expected to hold significant attraction for more than 5,000 international buyers, confirming once again its international profile and orientation…
The excellent organization, the quality and variety of Greek and international exhibitors and the wealth of exhibits are some of the reasons why key food traders visit FOOD EXPO every year, consolidation its reputation as the main platform for the international food industry interested in Greek and Mediterranean products and specialty foods, in general, that could give any business a competitive edge.
These 5,000 international food traders will have the opportunity to come into contact with owners, executives and decision makers from large super market chains, mini markets, delicatessens, foodservice, bakeries and catering businesses, hotels, etc. in order to discover the newest products and innovations as well as the latest trends, and hold B2B meetings with a high likelihood to close significant deals.
It is worth mentioning that FOOD EXPO 2019 international visitors are businessmen from 75 countries-target markets for Greek products, such as the UAE, the US, China, India, Russia, Japan, Canada, Brazil, Austria, Denmark, France, Germany, Italy, the UK, etc.
Greek and international visitors can benefit by getting to know a wide range of traditional and innovative products and services from Greece and many other countries, and learn all about the latest industry trends. They will also be able to come up with ideas on how to develop their business and diversify, while, at the same time, they will be given the opportunity to have a unique professional and culinary experience.
The greatest benefits, however, will be reaped by the Greek and international exhibitors, that during the three days of the trade show will have the opportunity to broaden their customer base by meeting at least 70,000 Greek and international trade visitors from 75 countries that will come to FOOD EXPO 2019 to discover the best new products, new trends, new vendors, and new connections to help meet record consumer demand.
FOOD EXPO 2019 Hosted Buyer Program: Larger than ever!
With a view to consolidating its brand at an international level, FOOD EXPO 2019 is investing the impressive amount of €700,000 in a series of promotional actions. The objective, to attract a great number of international trade visitors from key target-markets. In addition, approximately 900 of them will be part of the show’s Hosted Buyer Program that brings qualified key buyers and sellers together with a high likelihood to book real business with each other through pre-arranged face-to-face meetings during the course of the show. In this framework, during the 6th FOOD EXPO, more than 17,500 B2B meetings will take place between exhibitors and food traders from all around the world.
Further proof for the success of the Hosted Buyer Program is the high visitor satisfaction as attested by the survey conducted by IPSOS-OPINION on behalf of the trade show organizing company: 99% of international visitors expressed their satisfaction with FOOD EXPO 2018, 88% voiced their enthusiasm over the quality of exhibitors attending the B2B meetings, while 91% of them indicated the presentation of exhibitors as more than satisfactory.